Brainwashing has become almost a household word in the last two decades or so. In 1961, Robert J. Lifton wrote the definitive book on the subject, Thought Reform and the Psychology of Totalism, after studying the effects of mind control on American prisoners of war under the Communist Chinese.
In chapter 22 of his book, Lifton outlines eight criteria of mind
control, whether used by political, religious or psychological
cults. This book is now available on our order form.
Information is carefully kept on each recruit by the mother organization.
All are watched, lest they fall behind or get too far ahead of
the thinking of the organization. Because it appears that the
organization knows so much about everything and everyone, they
appear omniscient in the eyes of the recruits.
Universal tendencies of guilt and shame are used to control individuals,
even after they leave. There is great difficulty in understanding
the complexities of human morality, since everything is polarized
and oversimplified. All things classified as evil are to be avoided,
and purity is attainable through immersion into the cult's ideology.
There is often a tendency to derive pleasure from self-degradation
through confession. This occurs when all must confess their sins
before each other regularly, creating an intense kind of "oneness"
within the group. It also allows leaders from within to exercise
authority over the weaker ones, using their "sins" as
a whip to lead them on.
In the Watchtower, for instance, expressions such as "the
truth", the "mother organization", the "new
system", "apostates" and "worldly" carry
with them a judgment on outsiders, leaving them unworthy of further
consideration.
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